I’ve seen this popping up on photo blogs (H2H, APE, and PFI) – Lady GaGa has been named Creative Director at Polaroid.
How can we bridge what is so tangible about the instant film Polaroid camera with what is so, um, kind of immediate about the digital camera?
Hmm, if Polaroid knew the answer to that they’d still be a manufacturer not just the ghost of a brand name.
And, if their new creative director is just now asking this question…